A specialist in business strategies and planning, combined with sales and marketing, Michelle works alongside her clients to achieve their goals. She will also assist clients to follow a plan that is relevant to an opportunity or crisis situation.
The solutions she provides for her clients are outside the square thinking in these rapidly changing and challenging times. Michelle is a SME Business Strategist with a relationship foundation focused ethos.
She provides a personalised service that is tailored and reflective of the client’s needs and ambitions, whilst also providing a suite of fixed priced targeted programmes with the definitive end goal in mind.
A strategist is different from a consultant, coach, or advisor as they are taking the long term approach and have a range of other services that they offer. The strategist is very much targeted on the end goal and has a sniper ethos to achieving the identified goal, whilst being aware of all the surrounding environments.
Michelle MacWilliam is a very talented woman with many strengths and talents within her business repertoire. With such a diverse set of skills, she cannot be put into a square box and has a proven history of success with her clients as well as receiving independent third party recognition as an acknowledged finalist for the Professional Service Award in the North Canterbury Business awards 2014 and 2014, Westpac and Fairfax Women Of Influence category finalist as a regional and local influencer.
Michelle’s clients are from a range of different sectors and industries but they have one common dominator, they realise they need to implement change to achieve their goals. They are passionate people with a willingness and commitment to embrace change in incremental steps that moves the business on a forward motion to the identified goal, be it increased sales, better margins or a work life balance that will serve them, which are the top three issues facing an independent business owner today.
Using the professional services of Michelle-Mac Business Strategist may not suit everyone to achieve their goals, people need to be held accountable and take responsibility for their actions or inactions as the case maybe.
Michelle Mac is described as her clients missing link, is she yours?